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Our Mission

We aim to provide the public with a comprehensive directory of pet-related businesses that have pledged to adhere to force free, humane training and handling methods with the animals they work with. We will provide education to the public and pet industry professionals on the benefits and application of force free methods.

Meet the board

The Alberta Force Free Alliance is run by a team of people committed to improving the lives of pets and their people through force free handling and training methods. Board members volunteer their time at events around the province and are dedicated to bringing force-free methods to all corners of Alberta


Kiara received her first dog, Meeko, on her 13th birthday, and from then on knew she was going to be a dog trainer. Receiving her certification in the year 2010, she continues her education through attending seminars, online courses, and reading books. Kiara has obtained her BA in Psychology and is committed to the humane treatment of all beings. Dawgz Mobile employs force-free, scientifically recommended methods that help to enhance owners’ relationships with their dogs in Red Deer, AB, and area.


Bob discovered upon adopting his fearful, reactive dog Ryder that caring for a reactive dog can be difficult, but made easier with support from the right people. After attending a seminar, the methods used inspired a complete 180, and he has wholeheartedly adopted the use of force free methods… and a couple more dogs. Bob is a Karen Pryor Academy Certified Training Partner and Accredited Dog Trainer by the International Association of Animal Behaviour Consultants and owns Unity Training and Behaviour in Airdrie, Alberta.

Dogs have always been a central part of Chasity’s life and propelled her into the rescue and training world. During her work in rescue, she met an outstanding behaviour consultant and started a two-year apprenticeship program. She quickly became hooked on the science of cognitive learning theory and impressed with how quickly her dogs learned using it. Chasity offers behaviour and training services to Edmonton and area through Redefining Rover.

Melissa started her training career using the popular aversive techniques she saw being used around her. Now, she considers the mistakes she made to be a learning experience, and uses them as motivation to continue her education in animal behaviour. She is very passionate about the force free movement and getting the best education possible in the field. Melissa helps dogs in central Alberta through her training business Method Matters.

Ashton began working with dogs in 2008, learning and working in all things dog while completing her BSc in Companion and Performance Animal Science. Working in many different environments taught her the value in science based and force free training methods. Ashton holds her CPDT-KA and is committed to helping dogs and humans learn to become a strong team built on mutual admiration and trust. Ashton is the head trainer at Sherwood Barks Dog Training


As a lifelong behaviour geek and animal lover, Emily was delighted when she discovered the world of science-based dog training. Building off of a BA in Psychology and Sociology/Anthropology, Emily continues to cultivate her education through courses, seminars, and training with her own dogs. Emily is proud to spend her days helping dogs and their humans deepen their bond through the use of methods that not only work- they’re considerate of both ends of the leash! Emily is an Accredited Dog Trainer by the International Association of Animal Behaviour Consultants and owns Woofton Dog Training in Calgary, Alberta.



Ruby Leslie is the founder of Welfare For Animals (WFA), a humane, companion animal training and animal welfare business based in Calgary, Alberta Canada. Prior to January 2019, she lived and ran WFA in Chengdu, Sichuan, China for over 8 years. Ruby has over 10 years of international experience in companion training and animal welfare focused on Canada, UK, Thailand and China. Additionally, she is highly certified in various animal behaviour, welfare, and training from reactivity, fear to anxiety, to Fear Free, Low Stress Handling, shelter welfare, and International Society for Feline Medicine. On top of WFA, she has also worked as a professional Editor, Writer, and Copywriter for over 10 years for various conservation and companion animal magazines and is the Co-Coordinator for International Companion Animal Network (ICAN).


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